A private treaty sale gives you one offer at a time and a guess about what the others might do. An auction gives you competition, and the risk of a single bad day. Openn gives you the competition without the risk. This page shows exactly how it works, with the real offer ladders from KPR campaigns.
How it works, step by step
1. Buyers qualify and register. A buyer who wants to make an offer registers on Openn and submits their price and terms online. Every buyer who enquires with KPR receives the full information pack within minutes, so they know the levies, the rates, the plan and the by-laws before they offer.
2. Offers compete in the open. From the first offer, every buyer sees how many offers there are. When at least two offers are close to market price, or within 24 hours of the deadline, the ranking is switched on and each buyer sees where their offer ranks against the others, but never the amounts. Each improvement raises the bar for the next buyer, and the price climbs in the open. The board below is a real campaign, offer by offer, exactly as it happened.
22 qualified buyers made 74 offers over 6 days, each one able to see where they stood. The first offer was $550,000. The seller accepted $685,000, 25 percent above where it started. From the Openn sale report, October 2025.
3. The seller sees everything and decides. You see every offer as it lands, with full visibility of who is in the running. The ranking is switched on with your agreement, once the offers are close to market price or the deadline is near. When the competition has found the price, you accept the offer and the terms that suit you: deposit, settlement, conditions. Or none at all. You stay in control from the first offer to the last. Every campaign also has a deadline with a two-minute timer, and buyers are told about it from the start, so nobody can win with a last-second offer.
What competition does to a price
Two more real campaigns. The first is a two-day sale with twenty qualified buyers. The second ran for three and a half weeks in Balcatta, with six qualified buyers and twenty offers.
Transparency is part of how we work. On Openn every buyer sees where their offer stands, so nobody is left wondering whether another offer is real, and every buyer is treated the same way. The seller sees every offer as it lands.
20 qualified buyers made 81 offers over 2 days, each one able to see where they stood. The first offer was $530,000. The seller accepted $610,000, 15 percent above where it started. From the Openn sale report, October 2025.
6 qualified buyers made 20 offers over 24 days, each one able to see where they stood. The first offer was $900,000. The seller accepted $1,155,000, 28 percent above where it started. From the Openn sale report, July 2026.
Where the buyers come from
Openn ranks the buyers. KPR brings them. Most agents work a suburb; KPR works the whole Perth market, and a buyer for a two-bedroom unit is looking in many suburbs with a budget in mind. Every enquiry becomes a registered buyer, every listing goes to that database by email every Friday, and two KPR salespeople attend every home open. More buyers at the open means more buyers on Openn, and competition is what lifts the price.
A 2-bedroom unit buyer searching Maylands ends up buying in Victoria Park. A house buyer looking in Baldivis ends up in Caversham. The portals never showed them. KPR did.
Many KPR buyers are searching a different suburb for exactly your type of property at your price. A portal search for one suburb never shows them your property in the next. We do, by email, before the weekend home open.
Real campaigns, real numbers
Every figure below is taken from the Openn sale report for that campaign. The first offer is the first offer submitted on Openn, not a guide price. The sold figure is the offer the seller accepted.
| Property | Buyers | Offers | Days | First offer | Sold |
|---|---|---|---|---|---|
| 24/104 King William Street, Bayswater October 2025 | 20 | 81 | 2 | $530,000 | $610,000 |
| 5/132 Sixth Avenue, Inglewood October 2025 | 22 | 74 | 6 | $550,000 | $685,000 |
| 6/18 Forrest Avenue, East Perth November 2025 | 12 | 68 | 6 | $550,000 | $586,000 |
| 7/5 Broome Street, Highgate March 2026 | 4 | 43 | 6 | $890,000 | $951,500 |
| A one-bedroom unit in a Maylands complex March 2026 | 11 | 42 | 5 | $399,000 | $450,000 |
| 7/93 Herdsman Parade, Wembley October 2025 | 15 | 40 | 4 | $357,000 | $415,000 |
| 77/227 Vincent Street, West Perth March 2026 | 10 | 22 | 4 | $410,000 | $510,000 |
| 57 Guelfi Road, Balcatta July 2026 | 6 | 20 | 24 | $900,000 | $1,155,000 |
| 22 Huntingdale Crescent, Connolly November 2025 | 4 | 20 | 4 | $1,075,000 | $1,130,000 |
| 32/308 Stirling Street, Perth July 2026 | 8 | 17 | 5 | $400,000 | $530,000 |
| 44A Latrobe Street, Yokine November 2025 | 2 | 11 | 5 | $1,210,000 | $1,270,000 |
Every figure is taken from the Openn sale report for that campaign. First offer is the first offer submitted on Openn; sold is the offer the seller accepted.
Questions sellers ask about Openn
Is it an auction?
No. There is no auctioneer, no single day and no fall of the hammer. Buyers make offers with their own terms over the campaign, the offers are ranked, and you decide which one to accept and when. It has the competitive tension of an auction without the risk of one.
Can buyers see each other’s prices?
No. A buyer sees their rank, not the amounts. That creates urgency without a race to the bottom. You, the seller, see every offer and every term.
Do I have to accept the highest offer?
No. You accept the offer and the terms that suit you, or none at all. Price is one part of an offer; deposit, settlement date and conditions are the rest, and you weigh them together.
Does it cost me anything?
Openn campaign management is part of the KPR marketing package, which is paid in full by KPR. Nothing is charged back to you. See Free Property Marketing.
Sell on Openn with KPR
Tell us a little about your property and we will show you the buyers already registered for a home like yours, then explain how the campaign would run. No pressure, no lock-in.
Read more: The KPR Selling System, the strata information pack, and Openn: competition you can see, in real time.